Nothing has officially confirmed the Phone (4b), the first smartphone in its new ‘b’ series. Set to launch on July 7, the device is expected to be Nothing’s most affordable offering under the main brand, featuring the company's signature transparent design and a new market positioning.
Nothing has officially confirmed the arrival of its next smartphone, the Phone (4b), marking the debut of an entirely new ‘b’ series in the company's smartphone portfolio.
The announcement was made through the Nothing Community platform, where the company revealed that the Phone (4b) will launch globally on July 7 at 11:00 BST. The device will become the newest addition to the Phone 4 family and is expected to sit below the existing Phone (4a) lineup.
The launch is particularly significant because it introduces a new naming convention for Nothing smartphones. Until now, the company has primarily relied on its flagship number series and the more affordable “a” series. Recent comments from Nothing co-founder Akis Evangelidis suggest that while the number indicates the product generation, the letter denotes the segment the device belongs to, with the new “b” series targeting a different audience altogether.
Nothing has also begun teasing the Phone (4b) across its social channels. Promotional material hints at a device that retains the company's signature transparent design language, while early sketches suggest a simpler camera setup compared to the Phone (4a) series. Reports indicate the Phone (4b) could feature a single rear camera, potentially positioning it as Nothing's most affordable smartphone under the main brand.
The Phone (4b) arrives at a time when Nothing is reshaping its smartphone strategy. The company recently confirmed that it will not launch a new CMF-branded smartphone this year, citing rising memory costs that have significantly impacted production economics. Industry observers believe the Phone (4b) could effectively fill the gap left by the absence of a new CMF handset and serve as Nothing's entry-level offering for 2026.
While Nothing has yet to reveal specifications, pricing, or hardware details, the company has confirmed that the Phone (4b) will launch in India on July 7 at 3:30 PM IST. A dedicated microsite and teaser campaign are already live, indicating that more details will be revealed in the days leading up to the announcement.
With the launch less than two weeks away, the Phone (4b) could become one of the most closely watched budget smartphone releases of the year, especially as Nothing continues to expand its ecosystem while maintaining its distinctive design-first approach.